Booking clients through Instagram DMs
A booking link right in your bio
Clients book fills and appointments online, get reminders automatically, and pay in seconds — so your chair stays full.

SupaDay is booking software for lash artists, brow techs, estheticians and beauty studios: online booking, repeat fill appointments, text reminders, checkout with tips, commissions, Google review requests and a website builder. Plans start at $14 per artist per month, capped at $99, with a 30-day free trial. Review requests, marketing and the website builder are on the Business plan.
Sound familiar?
Booking clients through Instagram DMs
A booking link right in your bio
Missed fills and no-shows
Automatic reminders before each visit
Clients forgetting their next fill
Repeat fills booked in advance
Paying for a website you can’t update
A beautiful site with booking built in
Business planHow it works
Booking, reminders, checkout and your team — working together from day one.

Online booking
Put your booking link in your Instagram bio. Clients pick the service, their artist and an open time — no more booking in DMs.

Checkout
Card, cash or tap-to-pay (with a card reader) from one screen. Clients add a tip and get a receipt instantly.
And there’s more
Commissions
Set each artist’s commission once. SupaDay tracks every service and tip and gives you a payroll report to download.
Reviews Business plan
After each visit, clients are asked how it went and invited to review your beauty studio on Google. Unhappy clients can message you privately, too, so you can make it right.
Reports
See your best-selling services, busiest days and each artist’s numbers on one simple screen.
Website Business plan
Pick a design and your studio website fills in your services, prices, hours and team. Every page has a Book Now button, and it’s built so Google can find you.
Built for busy beauty studio owners
Phone, tablet or front-desk computer. A card reader is optional, for tap-to-pay.
We walk you through your services, team and booking page, step by step.
Everyone sees their own schedule, clients and earnings — nothing confusing.
Month to month, cancel anytime. No setup fees and no commission on bookings.
Simple pricing
A small price per team member, with a monthly cap. No setup fees, no contracts, and we never take a cut of your bookings.
Just me20+ staff
Grow
$56 /mo
$14 per person · $99 max
Business
$88 /mo
$22 per person · 3-person min · $149 max
Try the Grow plan free for 30 days. No setup fees, no contracts, and we never take a cut of your bookings.
FAQ
Straight answers for busy owners. Still unsure? Email [email protected].
SupaDay lets clients browse your full service menu — lash extensions, brow shaping, waxing, facials — pick their preferred artist, and book a time online 24/7. Share the booking page on Instagram, your website or Google Business profile.
Yes. The beauty studio calendar shows every artist's appointments in day, week, and month views, color-coded per staff member. Flexible durations handle everything from a 20-minute brow wax to a 3-hour lash set. Real-time updates keep the whole team in sync.
Yes. Set a pattern (every 2 weeks, 3 weeks, monthly, or custom) and the system generates all future sessions automatically. Each session gets its own email confirmation and SMS reminder. Edit a single occurrence without affecting the rest of the series.
Yes. Place a QR code at your entrance — clients scan with their phone camera. Clients with an existing appointment look up by phone number. Walk-ins choose a service and join the queue automatically. No app download required, works in any browser.
Yes. The turn tracker shows a fair rotation — who's next, who's stepped out, turn counts per artist. Full turns and half turns are supported. Walk-in clients who check in via QR code automatically appear in the queue for the next available artist.
Yes. Each artist sets their own working hours per day, adds time off, and configures repeating patterns. The calendar and online booking automatically block those times. Artists manage everything from their own account — no group texts or spreadsheets.
Three roles: Admin (full access), Manager (schedule and reports), and Artist/Staff (own calendar, own clients, and own earnings only). Booking permissions are granular — control who can book on behalf of others. Multiple admins supported for business partners.
Beauty artist commission tracking lets you set a flat rate per artist with optional per-service overrides — for example, a higher rate on full lash sets than fills. The system calculates commissions from completed tickets automatically. Tips are tracked separately. Export CSV reports for any date range for payroll.
Yes. Beauty appointment reminders are automatic — every booking triggers an instant email confirmation. Then 24 hours before the appointment, an SMS reminder goes out in your studio's name. Plans include 500 to 2,000 SMS credits per month — no surprise fees or per-text charges.
Yes, on the Business plan. After every completed appointment, SupaDay sends an automatic review request asking how it went. Everyone gets a link to leave a Google review, and clients who had a bad experience can also message you privately so you can make it right. A dashboard shows requests sent, responses and your average rating.
Yes, on the Business plan. Build SMS or email campaigns targeting inactive clients (30+, 60+, or 90+ days since last visit). Toggle on automated win-back messages, post-visit follow-ups, and rebooking reminders. Add promo codes and schedule sends for slow days.
Yes, on the Business plan. Your website builds itself from your business info — services, prices, hours, team bios, and address. Choose from 20 professionally designed templates. A "Book Now" button on every page connects to your booking. No developer, no hosting fees.
The beauty salon POS accepts card (via Stripe Terminal tap-to-pay), cash, check, gift card, and store credit — all from one screen. Split payments across multiple methods. Tips split automatically on multi-artist tickets. Revenue deposits directly to your bank via Stripe Connect.
Yes. The beauty studio revenue dashboard shows gross sales, net sales, tips, and discounts. See per-artist breakdowns for revenue, ticket count, and average ticket value. Filter by today, last 7 days, 30 days, 90 days, or a full year. See which treatments generate the most income.
Yes. Every edit, reschedule, and cancellation is recorded in an audit trail with who made the change and when. The full appointment history is searchable by client name, artist, service, status, or date range. Resolve disputes or find any appointment in seconds.
Yes, on the Business plan. Switch between locations with one click. Each location has its own calendar, artists, services, settings, and booking page. Artists can work at multiple locations with different schedules and commission rates. Unlimited locations, no per-location fees.
More than one kind of shop?

Set up in under an hour. Try SupaDay free for 30 days — no credit card, no contract.