Barbershops are the most walk-in-dependent business in the industry. Some shops are 50% walk-ins, some are 80%. Clients walk in, check the board, and wait for their barber. The software has to handle that — not just appointments booked in advance.

Fresha is built around appointments and marketplace discovery. No walk-in queue, no turn tracker, no rotation. And every new client who finds your shop through Fresha's marketplace costs you 20% of the booking — minimum $6. A $30 haircut? Fresha keeps $6. A $50 cut and beard? $10 goes to Fresha. Every new client, every time.

SupaDay charges a flat rate per user. Turn tracking, commissions, POS — all included on Grow. No marketplace cut, no per-booking fees.

Head-to-head comparison

Feature SupaDay Fresha
Online booking Yes Yes
Calendar & scheduling Yes Yes
Staff scheduling & time off Yes (Grow) Yes
Commission tracking Yes (Grow) Yes
Walk-in turn tracker Yes (Grow) No
QR check-in Yes (Grow) No
SMS reminders Included (500/mo Grow, 2,000 Business) 100 free/member, then $0.02 each
SMS marketing Included $0.08 per text
POS checkout Yes (free, every plan) Yes
Website builder Business plan No
Review management Business plan $14.95/location/mo add-on
Loyalty program Coming soon $59.95/location/mo add-on
Recurring appointments Yes Yes
Audit trail Yes No
Multi-location Business plan Yes
New client marketplace fee None 20% (min $6)
Monthly cap $99 Grow / $149 Business No cap

What you actually pay

Solo barber

SupaDay Grow: $14/month — booking, SMS, commissions, POS, turn tracking, audit trail. No per-booking fees. Fresha Independent: $19.95/month — booking, commissions, POS. Plus 20% on new marketplace clients.

SupaDay is $6 cheaper per month before the marketplace cut. A solo barber who gets 10 new marketplace clients a week at $35 average? That's $280/month going to Fresha on top of the subscription.

5-barber shop

SupaDay Grow: 5 x $14 = $70/month — commissions, POS, SMS, turn tracking. No per-booking fees. Fresha Team: 5 x $14.95 = $74.75/month — commissions, POS. Plus 20% on new marketplace clients.

Subscription is nearly identical. But a 5-barber shop attracting 25 new marketplace clients a week at $40 average? That's $800/month going to Fresha. Add reviews ($14.95/month), loyalty ($59.95/month), and insights ($49.75/month for 5 barbers) — the real bill is nowhere near $74.75.

SupaDay stays at $70. That's the bill. Every month.

10-barber shop

SupaDay Grow: 10 x $14 = $99/month (hits the cap) — up to 10 staff SupaDay Business: $149/month cap — unlimited staff, adds website, reviews, multi-location Fresha Team: 10 x $14.95 = $149.50/month — plus marketplace cuts and paid add-ons

SupaDay Grow caps at $99. Business at $149 includes website, reviews, and multi-location. Fresha is $149.50 before any marketplace fees or add-ons.

Where SupaDay wins

Walk-in turn tracking — barbershops need this more than anyone

This is the dealbreaker. Walk-in comes in. Five barbers working. Whose chair? Without a system, the owner picks, someone feels cheated, tension builds by Saturday afternoon.

SupaDay's turn tracker handles rotation automatically. Quick fade counts as a half turn, full service with beard counts as a full turn. The whole team sees the board — fair, transparent, no arguments over who got more clients today.

Fresha has no walk-in management. No turn tracker, no walk-in queue, no rotation — on any plan. For a barbershop where walk-ins are 50–80% of the business, that's most of your operations with no software support.

No marketplace cut — new clients don't cost extra

Barbershops get a constant stream of new faces. First-time clients, people new to the neighborhood, guys who just want a quick cut and walked past your shop. Every one of those who books through Fresha's marketplace costs you 20%.

A busy barbershop that gets 30 new marketplace clients a week at $40 average? That's $960/month going to Fresha. Per month. On top of the subscription.

SupaDay charges $14/user/month. New client or regular — same price. No marketplace commission, no per-booking fees.

Free POS with automatic commissions

Barbershops run on commissions — barber at one rate, beard trim at another, hot towel shave at a third. SupaDay's POS is free on every plan, and commissions calculate automatically at checkout. Barber checks out a client, commission calculates based on who did the service and what service it was. No manual entry, no end-of-day math. Pull the report, run payroll, done.

Fresha has commissions and POS too. But every new marketplace client costs 20% of the booking — so the more new clients your shop attracts, the more Fresha takes.

QR check-in for busy Saturdays

Saturday afternoon, walk-ins lining up, everyone asking "how long?" SupaDay's QR check-in lets clients scan and join the queue. They see their position in line. Your barbers keep cutting instead of managing the wait.

Fresha has no check-in system.

Website builder

SupaDay includes a website builder on Business at $22/user/month. Fresha doesn't have one — they have an online store for retail products, but no way to build a shop website.

Reviews included, not $14.95/month extra

SupaDay includes review management on Business. Fresha charges $14.95/month per location for their "Google Rating Boost" add-on. Reviews are how barbershops get found locally — they shouldn't be an upsell.

Audit trail

Every appointment change is logged — who modified it, when, what changed. The audit trail settles commission disputes and no-show claims. Fresha doesn't have it.

Capped pricing

SupaDay caps at $99/month on Grow (up to 10 staff) and $149/month on Business (unlimited). The bill doesn't grow with your client volume.

Fresha has no cap. More new clients through the marketplace = higher bill. More add-ons = higher bill.

Where Fresha wins

Built-in marketplace

Fresha puts your barbershop in front of people searching for services nearby. If your shop just opened and needs visibility, the marketplace does that.

The trade-off: 20% of every new client booking (minimum $6). For shops that already have a steady flow of walk-ins, you're paying for exposure you don't need. For new shops that need to build a client base, it's a marketing cost — but one that never stops.

Multi-location on the base plan

Fresha supports multiple locations without an upgrade. SupaDay's multi-location is on Business at $22/user/month.

Product retail and inventory

Fresha has a built-in online store with inventory sync and purchase orders. Barbershops that sell pomades, beard oils, or grooming kits get more retail tools with Fresha.

Where they're equal

Both handle appointments well:

  • Online booking — clients pick their barber, choose their service, book 24/7
  • Calendar management — color-coded, day/week/month views
  • Client profiles — service history, notes, preferences
  • Commission tracking — both track commissions (SupaDay calculates through POS automatically)
  • Staff scheduling — shifts, time off, availability
  • Recurring appointments — regulars on a set schedule

Which one should you pick?

Pick SupaDay if:

  • Your shop takes walk-ins and needs turn tracking (Fresha doesn't have it)
  • You don't want to pay 20% on every new client
  • You want commissions to calculate automatically through the free POS
  • You want reviews and a website builder included, not as paid add-ons
  • You need an audit trail for commission and scheduling disputes
  • You want capped pricing ($99 Grow, $149 Business) that stays flat

Pick Fresha if:

  • You just opened and need marketplace visibility to build a client base (and accept the 20% cut)
  • Retail product sales are a significant revenue stream
  • You need multi-location on the base plan

The bottom line

Fresha has no walk-in turn tracker — the feature barbershops need most. Walk-ins are 50–80% of a barbershop's business, and Fresha has no way to manage them. Their 20% marketplace cut adds up fast when new clients are walking through the door every day. A busy shop paying $800/month in marketplace fees on top of a $74.75 subscription isn't saving money — it's paying more than any competitor charges. SupaDay includes turn tracking, commissions through free POS, QR check-in, SMS, and an audit trail on Grow at $14/user/month, capped at $99. No marketplace cut, no per-booking fees, no paid add-ons for reviews. If you need marketplace exposure to get your first clients through the door, Fresha offers that — at a cost that never goes away. If your chairs are already filling up and you need software that manages walk-ins, SupaDay is the only option with turn tracking. See how SupaDay works for barbershops →. For a full breakdown, check the comparison page →.