SupaDay vs Fresha for Massage Therapists: Which Is Better?

Massage therapists need different things from their software. Appointments are longer — 60, 90, sometimes 120 minutes. A single no-show costs $100–150 in lost revenue because that slot is nearly impossible to fill on short notice. Regulars rebook on a pattern, so recurring appointments matter. And if you work in a group practice, commissions need to track correctly across different service types and rates.

Both SupaDay and Fresha handle booking and scheduling well. The question is what you pay beyond the subscription — and for Fresha, the marketplace cut on every new client is where the real cost lives.

Head-to-head comparison

What you actually pay

Solo massage therapist

SupaDay Grow: $14/month — booking, SMS, recurring appointments, POS, commissions, audit trail. No per-booking fees. Fresha Independent: $19.95/month — booking, commissions, POS, recurring appointments. Plus 20% on new marketplace clients.

SupaDay is $6 cheaper per month before any marketplace fees. A solo therapist who gets 5 new marketplace clients a week at $100 average? That's $400/month going to Fresha — 20x the subscription cost.

Massage therapists who are building a client base might see Fresha's marketplace as a discovery tool. That's fair — but $400/month is a steep price for referrals, especially when those clients become regulars who could have found you through Google or word of mouth.

3-therapist practice

SupaDay Grow: 3 x $14 = $42/month — commissions, POS, SMS, recurring appointments. No per-booking fees. Fresha Team: 3 x $14.95 = $44.85/month — commissions, POS, recurring appointments. Plus 20% on new marketplace clients.

Nearly identical subscription. But a 3-therapist practice attracting 10 new marketplace clients a week at $100 average? That's $800/month going to Fresha. Add reviews ($14.95/month) and insights ($29.85/month for 3 therapists) — the real bill is nowhere near $44.85.

SupaDay stays at $42. Every month.

8-therapist practice

SupaDay Grow: 8 x $14 = $99/month (hits the cap) — up to 10 staff SupaDay Business: $149/month cap — unlimited staff, adds website, reviews, multi-location Fresha Team: 8 x $14.95 = $119.60/month — plus marketplace cuts and paid add-ons

SupaDay Grow caps at $99 with 8 therapists. Business at $149 includes website, reviews, and multi-location. Fresha is $119.60 before any marketplace fees or add-ons.

Where SupaDay wins

No marketplace cut — $20 per new client adds up

Fresha's 20% marketplace fee is the same percentage for everyone, but massage services are high-ticket enough that the dollar amount is significant. A new client booking a $100 deep tissue? Fresha takes $20. A $130 hot stone? $26. A $150 90-minute session? $30.

A solo therapist who sees 5 new marketplace clients a week at $100 is paying Fresha $400/month in marketplace fees alone. That's $4,800/year in per-booking fees on top of the subscription.

SupaDay charges $14/month. A $60 Swedish or a $150 deep tissue — same price. No marketplace commission, no per-booking fees.

Free POS with automatic commissions

Group practices run on commissions — one therapist earns a different rate on Swedish massage than on deep tissue, and the associate who just started earns a different split than the senior therapist. SupaDay's POS is free on every plan, and commissions calculate automatically at checkout. Therapist checks out a client, the system applies the right rate based on who did the service and what service it was. No manual tracking, no end-of-day spreadsheet.

Fresha has commissions and POS too — and handles them well. The difference is that every new marketplace client costs 20% of the booking before your commission split even applies.

SMS reminders included — no-shows cost more

A no-show on a 90-minute massage slot costs $100–150 in lost revenue. That slot is too long to fill on short notice. SMS reminders reduce no-shows, and SupaDay includes them — 500/month on Grow, 2,000 on Business. No add-on, no per-text fees for reminders.

Fresha gives 100 free SMS per staff member, then charges $0.02 each. Marketing texts are $0.08 each. A solo therapist who sends 200 reminders and 50 marketing texts a month? That's $2 in overages plus $4 in marketing — small, but SupaDay includes both for free.

Recurring appointments for regulars

Massage clients rebook on a pattern — every week, every two weeks, first Monday of each month. Both SupaDay and Fresha support recurring appointments. On SupaDay, set the pattern once and the system books the series automatically. This is a tie on functionality, but SupaDay doesn't charge 20% when a recurring client's first booking came through a marketplace.

Website builder

SupaDay includes a website builder on Business at $22/user/month. Fresha has an online store for retail products but no way to build a practice website. For massage therapists, a clean website with services, pricing, and a booking link is often the only marketing you need.

Reviews included, not $14.95/month extra

SupaDay includes review management on Business. Fresha charges $14.95/month per location for their "Google Rating Boost" add-on. Massage therapists live on reviews and referrals — new clients read reviews before booking a $100+ service from someone they've never met.

Audit trail

Every appointment change is logged — who modified it, when, what changed. The audit trail settles disputes over cancellations, no-shows, and commission calculations. Fresha doesn't have it.

Capped pricing

SupaDay caps at $99/month on Grow (up to 10 staff) and $149/month on Business (unlimited). The bill doesn't grow with your client volume.

Fresha has no cap. More new clients through the marketplace = higher bill. More add-ons = higher bill.

Where Fresha wins

Built-in marketplace — useful for building a practice

Fresha puts your practice in front of people searching for massage nearby. For therapists who just started independent practice or moved to a new area, the marketplace is a real discovery tool.

The trade-off: 20% of every new client booking (minimum $6). On a $100 massage, that's $20 per client — expensive referrals. Once you have a base of regulars who rebook on their own, the marketplace fee is paying for exposure you no longer need. But for the first year of building a practice, it's one way to fill your schedule.

Multi-location on the base plan

Fresha supports multiple locations without an upgrade. If you practice at two or more studios, Fresha handles that on any plan. SupaDay's multi-location is on Business at $22/user/month.

Product retail and inventory

Fresha has a built-in online store with inventory sync and purchase orders. Massage therapists who sell massage oils, aromatherapy products, or self-care tools get more retail features with Fresha.

Where they're equal

Both handle the core massage scheduling needs:

• Online booking — clients pick their therapist, choose session length, book 24/7
• Calendar management — color-coded, day/week/month views
• Client profiles — service history, notes, preferences, pressure preferences
• Commission tracking — both track commissions (SupaDay calculates through POS automatically)
• Staff scheduling — shifts, time off, availability
• Recurring appointments — regulars on a set schedule

Which one should you pick?

Pick SupaDay if:

• You don't want to pay 20% on every new client — especially on $100+ massage sessions
• You want commissions to calculate automatically through the free POS
• You want SMS reminders included to reduce no-shows (not per-text pricing)
• You want reviews and a website builder included, not as paid add-ons
• You need an audit trail for cancellation and commission disputes
• You want capped pricing ($99 Grow, $149 Business) that stays flat

Pick Fresha if:

• You're building a practice from scratch and need marketplace visibility to fill your schedule (and accept the 20% cut)
• Retail product sales are part of your business
• You practice at multiple locations and need multi-location on the base plan

The bottom line

Fresha's 20% marketplace cut costs massage therapists more per booking than most other businesses — because massage sessions are $80–150, not $30. A solo therapist paying $400/month in marketplace fees on top of a $19.95 subscription isn't saving money. SupaDay includes SMS reminders, recurring appointments, commissions through free POS, and an audit trail on Grow at $14/month, capped at $99. No marketplace cut, no per-booking fees, no paid add-ons for reviews. Fresha's marketplace is genuinely useful for therapists building a new practice — it puts you in front of clients who are searching right now. But the 20% cost never stops, even after your schedule is full and your regulars are rebooking on their own. If you already have clients and need software that handles scheduling, commissions, and reminders without per-booking fees, SupaDay costs less and includes more. See how SupaDay works for massage therapists →. For a full breakdown, check the comparison page →.